Our guests today come to us straight from Kennywood Park! Welcome to Chris Salerno, Director of Sales & Marketing and Nick Paradise, Director of Public Relations & Social Media. Backgrounds — Chris Solerno Came into the amusement park business back in the 70’s, starting at Six Flags Great Adventure, then Dorney…

In this episode, Dave outlines the Pareto Principle and shows how it even applies to Youth Sports, School Booster organizations and Community Service Programs. About MASSolutions | Marketing Agency in Pittsburgh For No Bullshit marketing solutions, including B2E marketing, public relations, and storytelling, contact Pittsburgh Marketing Agency MASSolutions here. Originally published at https://massolutions.biz on August 18, 2021.

Most people don’t know what real marketing strategy is because they’ve been exposed to BS Marketing without even realizing it. This episode gives you what you need to know to leverage No BULL$H!# Marketing Strategy to create and capture value for your customers. Subscribe to the Marketing Podcast Apple | Google | Podchaser | Spotify | TuneIn | Stitcher About MASSolutions For No Bullshit marketing solutions, including B2E marketing, public relations, and storytelling, contact Pittsburgh Marketing Agency MASSolutions here.

In this episode, Dave talks with entrepreneur, speaker, and author Patti Mara on the importance of adapting to the new business rules and focusing on solutions over sales. Owner of Maranet Inc. and creator of several breakthrough business programs, Patti is known for her abundant energy and ability to connect to clients and business owners.She has worked with hundreds of entrepreneurial-owned and operated businesses to reposition them for success and dramatically increase their growth, customer retention, and profit.

Scientists are now training Artificial Intelligence to think with analogies in order to make them more humanlike and relatable. In this episode, Dave discusses scientist Melanie Mitchell’s belief that A.I. digital minds will never truly be like ours until they can make analogies. That goes along with what Dave’s been saying all along: Because analogies are how we learn and communicate, they can help us be more human, relatable and productive in the workplace.

You don’t have to be an NBA athlete, actor, or rock star to get people to root or relate to you. Dave explains how to get your boss, co-workers, and customers to gravitate to you and your ideas when you leverage the power of storytelling in your career. Subscribe to the Marketing Podcast Apple | Google | Podchaser | Spotify | TuneIn | Stitcher About MASSolutions For No Bullshit marketing solutions, including B2E marketing, public relations, and storytelling, contact Pittsburgh Marketing Agency MASSolutions here.

Dave’s a big believer in the power of the words we use and the power of leaving some out when we write, speak, and tell our stories. In this podcast, he shares when he first started to realize that some words should be avoided. Subscribe to the Marketing Podcast Apple | Google | Podchaser | Spotify | TuneIn | Stitcher About MASSolutions For No Bullshit marketing solutions, including B2E marketing, public relations, and storytelling, contact Pittsburgh Marketing Agency MASSolutions here.

A big fan of basketball, having played and coached it himself, Dave understands the excitement in the air over this year’s historic Finals matchup. In this podcast, he revisits Ian Thomson’s The Soul of Basketball — a book about leadership and life — and explains how we can learn valuable lessons from some of the NBA’s biggest stars. https://youtu.be/9sqBiL3IPro Subscribe to the Marketing Podcast Apple | Google | Podchaser | Spotify | TuneIn | Stitcher

What we really do in the workplace is solve problems.Insight helps us become more adept at finding creative solutions to our target audience’s problems.In this episode, Dave explains how insight is currency and how investing more time and effort into gathering it can pay off big for both you and your company. Apple | Google | Podchaser | Spotify | TuneIn | Stitcher About MASSolutions | Marketing Agency in Pittsburgh